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Silvian Heach is the spearhead of the Arav Group Womenswear with a strong identity for a woman who wants to feel charming and spirited, with garments with a significant style content and highly competitive pricing. A Silvian Heach woman loves good taste and quality products, combined with a strong passion for attention to detail. Bold characterisation that is reflected in the store fit-outs, as well as in the ADV images with their strong evocative power. The great attention to detail in terms of communication and the fashion on offer are the expression of the constant desire to stay close to the needs of the female target, to help them identify with the brand and make shopping time a truly gratifying experience.